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Stand Firm

Stand Firm

Sometimes in life you have so many people depending on you, that you have no other choice but to be strong.

Make sure you take the time to take care of yourselves and always stay focused and STAND FIRM through it all because God has already given us the victory.

Be strong in the Lord, and in the power of His might.



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More Than Just a Brand

Hu$tler By Nature is more than a brand. It’s a life style. Support who support you!

Supa is wearing a long sleeve from the King of the World Collection along with a HBN winter cap, which can be purchased on this site. More attire will be available soon. Thanks for the support and be blessed!

#ISwear #WeRockOurOnClothes #Hu$tlerByNauture

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Young Zoe in LA- California Ballin’


I would like to take the time to Thank God for the recent trip I took to California. It was truly a blessing for which I am grateful. While on business, God made a few other dreams come true as well. In between my interviews and performances, which is a dream itself; I was able to visit the walk of fame and go to a Heat/Lakers game. Can you say blessed?! I have always been an avid basketball fan and a fan of LeBron James, (shout out to LeBron!) so to be able to actually go to a game was truly humbling. To be able to understand, you got to know where I come from. How I grew up. I came from nothing but a mother who loved me and taught me how to praise God. So I STAND FIRM on the promises of God and I’m hustling to get ahead. Every day is a hustle. Whether you’re a stay at home mom, a big city exec, or a homeless person on the street you are hustling trying to make it to tomorrow. And we will make it; because we’re all hustlers by nature. ~ YZ~Hu$tler By Nature LLC


The video is from a few clips and pictures of my journey. The song playing is California Ballin’ from my 1st released CD Young, Black, & Gifted. Available on my shop page along with other music and merchandise. (Streams available on iTunes and other platforms as well.) STAND FIRM and follow your dreams.  Please subscribe to my YouTube channel.


And follow me on social media

FB: Lonzo Young Zoe Cooks
SC: mrhd.334
IG: mryoung_black_gifted



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Humble Beginings

I’m an urban artist, telling my story, from the struggle to the glory. I write and perform different genres of music (urban rap, Christian rap, inspirational,etc). I’ve been doing this for about five years and am looking to expand further than just my local area. I aim to captivate the audience and keep them coming back for more. The plan is to inspire.

My mother raised seven kids. I, being the eldest, had to step up when needed. Although she raised me in the church, the streets adopted me. The things I witnessed and experienced caused me to become a man at a young age. Every song, every verse is a segment of my life, not my imagination. I live through my music. I want my story to inspire and give people hope. I want them to know they have a future.

We are living in a time where people are giving up on hopes and dreams, giving up on life period. I feel it’s a blessing for me to have made it this far. If I can make it, you can too. Music is my outlet to tell my story. Find your outlet. Never give up on your dreams. Keep God first, STAND FIRM and keep hustling!!